Paid Ads Management

Paid advertising such as Facebook or Google ads can be a great way to promote and sell products online. When it comes to running these campaigns, however, it’s a full-time job and requires expert knowledge on optimizing ad costs.

You can improve your lead generation efforts by hiring the right team to help you boost sales with expert PPC management services.

As a result, we provide everything you need for your online advertising campaigns. Our KW Conversion Ads Management will help you to create an effective strategy, choose the platforms to use, and set up your ad campaign. They also know how to monitor and optimize these throughout the month – and when there are problems, they know how to address them.

Work with us to explore the benefits of using our ad management services and choose your desired option to best suit your needs. Our expertise and combined efforts will help generate sales-qualified leads and improve sales on a monthly basis.

Thinking about your budget while you first enter that world of advertising is a good idea.

As a business, your goal when advertising with ads is not focused on getting people to like the ad or follow it. Your goal should always be to generate revenue.

Begin by calculating the Lifetime value of a single customer. You can do this by taking the total revenue of the past 12 months and dividing it by how many customers you have. You should end up with a number that represents your average customer spend.

If you know the average cost of acquiring a new customer, then you’ll know how much to spend for each additional new customer

So, if your average customer value is $1000 for 12 months, then you’ll receive the chunk of that money back in just a quarter (333) with one new customer. Multiply this by how many potential customers you want to attract and you’ll have a good benchmark for what’s reasonable to spend in order to get new prospects.

Paid advertising is expensive, but with attention to ROAS and prudent strategies, you’ll be investing in the success and growth of your company.

Types Of Advertising We Manage

PPC Ads

PPC programs offer a range of benefits for your company, including a higher ranking in search engine results pages and the chance to reach highly targeted audiences. Search engines like Google, Bing, and Yahoo! all offer PPC programs that can help you acquire high-quality traffic without having to operate a website.

PPC advertising provides several attractive benefits, like:

PPC programs work wonderfully with your other marketing initiatives. PPC can be used to promote specific blog posts, landing pages, or social media profiles and drive traffic towards them.
PPC programs can help you monitor and measure your campaigns in any way you need. Most platforms have a setup that will integrate with Google Analytics. This will let you assess your campaign’s success with a variety of data points to go off of, making it easy to analyze and optimize.
Business owners can count on PPC campaigns to help them reach their goals. Whether you want to acquire new customers, increase your revenue, or find a wider audience, there are ads waiting for you.
Highly targeted ads. Google and other PPC platforms allow you to target very specific demographics, depending on variables like age and location. This allows you to serve up the right ads to the right people, which can be invaluable for any business.
Low barrier of entry. Create an ad campaign on a PPC platform, and start getting customers and clients for your business. Avoid the stress of ranking organically, or building a following on social media – this is what our solutions are here for!

Remarketing / Retargeting

You’ve likely come across two similar-sounding words when browsing the internet- re-targeting and remarketing.

The distinction between them is that retargeting campaigns are designed by advertisers to reach a certain audience, which may have been as soon as they visit their website or saw an advert for it.

Retargeting is a clever tactic that uses cookies to follow your visitors across the web and show them relevant ads. It’s a great way to make sure they see what you want them to.

Though the word “remarketing” historically refers to marketing again to customers after acquiring their contact information, Google’s use of it has become so common it is now synonymous with their retargeting program.

Targeting visitors from other websites is an important part of every marketing strategy. Retargeting advertisements allow you to pinpoint specific sites, monitor your campaigns, and almost endlessly follow your target audience around the web.
This kind of precise advertising and the sheer repetition of ads can lead to more conversions and better results.